STRIKE A WICKED POSE
For Halloween at Hong Kong Disneyland, we set out to create buzzworthy social content for Cruella’s House of De Vil‑lains — the ultimate Halloween party in town. Inspired by Cruella’s status as a fashion icon, we created content around the red‑carpet moment where our evilest stars could show off their wicked style. Using the immersive GLAMBOT, our villains struck their fiercest poses, bringing Cruella’s world to life in a way that was bold, stylish, and unforgettable.
CREDITS
Client – Hong Kong Disneyland
Agency – Edelman Hong Kong
Executive Creative Director – John Koay
Creative Directors – Amy Cheng
Associate Creative Directors – Adrienne Andaya, Alexandra Colgan
Design Director – Andy Chan
Senior Art Directors – Carson Ho
Producer – Richard Poon
Account Lead – Carmen Li
Account Executive – Bowie Chan
Production House – Raymond Wong